Práticas sustentáveis no cotidiano: o que a administração tem a aprender com elas?
Keywords:
Administração, Produções Sociais, Sustentabilidade.Abstract
É notável que a preocupação com o meio ambiente tornou-se cada vez mais ampla e globalizada, sendo debatida em diversas conferências internacionais sobre meio ambiente. Um dos resultados de tais conferências pode ser encontrado no envolvimento direto do Estado para com a questão, manifesto por meio da formulação e implementação de leis e políticas públicas. Mas, para além das ações estatais, há uma dimensão micropolítica que se organiza e dissemina em grupos sociais menores, acionando o cidadão para o enfrentamento da problemática do meio ambiente de maneira local. Nesse viés, o presente estudo teórico teve por objetico realizar um diálogo entre as teorias que analisam a temática da sustentabilidade na área de administração e as produções sociais que acontecem no cotidiano de inidvíduos anônimos, buscando compreender como pessoas comuns tornaram-se mais atentas e preocupadas com o meio ambiente, desenvolvendo ações de proteção, sensibilização e militância em prol de uma vida sustentável.
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